Unit 5 amdm ip | Marketing homework help

 
   

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 Type: Individual Project

Unit:  Using Business Drivers and Analysis of Effectiveness: Correlations

Due Date:  Wed, 5/9/18

Deliverable Length:  600-800 words

https://class.ctuonline.edu/_layouts/MUSEViewer/MUSE.aspx?mid=10756226

Notes are attached.

 

Next, download the file Sample Data ( attached) Prepare a chart similar to the one in the downloaded file to indicate whether the correlation between Variables A and B were found to be positive, negative, or minimal. Provide explanation and justification for your decisions.

In your own words, explain what it means if the correlation of 2 variables is positive, negative, or minimal (close to 0), and give an example of each.

  • What do you deduce from the correlations?
  • What are the implications for Big D Incorporated regarding their client in the outdoor sporting goods?
  • What are the implications for the penetration into the indoor sporting goods market?
  • Also, how can you use the correlation tools to identify the variables in the research toward the expansion into the indoor sporting goods market?

Please submit your assignment.